Ekonomikas probl\u0113mu d\u0113\u013c Eirop\u0101 main\u0101s kafijas dzer\u0161anas paradumi, savuk\u0101rt Latvij\u0101 situ\u0101cija pagaid\u0101m ir stabila, raksta laikraksts “Dienas Bizness”.<\/p>\n
Ekonomikas probl\u0113mas Eirop\u0101 ir sasniegu\u0161as kafijas biznesu – sevi\u0161\u0137i eirozonas perif\u0113rij\u0101. Augo\u0161ais bezdarbs, algu samazin\u0101jumi un nodok\u013cu palielin\u0101\u0161ana samazina m\u0101jsaimniec\u012bbu pirktsp\u0113ju. Tas savuk\u0101rt lau\u017e Eiropas dienvidu valstu kafijas dzer\u0161anas paradumus – kafija tiek dzerta maz\u0101k, tai ir slikt\u0101ka kvalit\u0101te.<\/p>\n
“The Wall Street Journal” apkopojis Sp\u0101nijas iedz\u012bvot\u0101ju b\u0113du st\u0101stus par to, ka tie vairs nevar at\u013cauties p\u0113c sirds patikas nodoties kafijas dzer\u0161anas vai pasnieg\u0161anas baudai – izdzerto tas\u012b\u0161u daudzums restor\u0101nos daudzviet esot samazin\u0101jies pat divas reizes. Piem\u0113ram, k\u0101das kafejn\u012bcas “El Escudo” vad\u012bt\u0101js Madrid\u0113 kl\u0101sta, ka ie\u0146\u0113mumi no kafijas p\u0101rdo\u0161anas saruku\u0161i par 50%.<\/p>\n
P\u0113d\u0113j\u0101 laik\u0101 arvien bie\u017e\u0101k tiek zi\u0146ots, ka, lai samazin\u0101tu izmaksas un pat\u0113r\u0113t\u0101jiem arvien sp\u0113tu pied\u0101v\u0101t joproj\u0101m pievilc\u012bgas kafijas cenas, dz\u0113riena ra\u017eo\u0161an\u0101 kvalitat\u012bv\u0101ko “Arabica” pupi\u0146u viet\u0101 tiek izmantotas “Robusta” kafijas pupi\u0146as. \u0160\u0101du tendenci atspogu\u013co ar\u012b tendences pasaules pre\u010du bir\u017e\u0101. Piem\u0113ram, “Arabica” kafijas pupi\u0146u cena kop\u0161 \u0161\u0101 gada s\u0101kuma ir sarukusi jau par 30%. Savuk\u0101rt “Robusta” kafijas pupi\u0146u cena \u0161aj\u0101 laika posm\u0101 pieaugusi par 18%, kafijas pupi\u0146u pirc\u0113jiem Eirop\u0101 p\u0101rorient\u0113joties uz l\u0113t\u0101ko variantu.<\/p>\n
Tiek zi\u0146ots, ka atsevi\u0161\u0137u marku “Robusta” kafijas pupi\u0146u cena jau sasniegusi zemas vai vid\u0113jas kvalit\u0101tes “Arabica” kafijas pupi\u0146u cenu. L\u012bdz ar to var teikt, ka a\u010dg\u0101rn\u012bbas notiek ne tikai Eiropas oblig\u0101ciju tirg\u016b, kur, piem\u0113ram, atsevi\u0161\u0137os gad\u012bjumos par ties\u012bb\u0101m aizdot V\u0101cijai naudu investori ir gatavi pat piemaks\u0101t, raksta “Dienas Bizness”.<\/p>\n
Eirop\u0101 import\u0113 vair\u0101k nek\u0101 pusi no vis\u0101 pasaul\u0113 sara\u017eot\u0101s kafijas.<\/p>\n
Tikm\u0113r Latvijas kafijas nozares p\u0101rst\u0101vji nor\u0101da, ka m\u016bsu valsti \u0161\u0101das p\u0101rmai\u0146as neskar. “Baltijas re\u0123ions vienm\u0113r ir bijis “Arabica” re\u0123ions, “Robusta” \u0161\u0137irnes kafijas m\u016bsu pat\u0113r\u0113t\u0101js uzskata par r\u016bgt\u0101m, turkl\u0101t taj\u0101s ir vair\u0101k kofe\u012bna nek\u0101 “Arabica”. “Robusta” objekt\u012bvi ir zem\u0101kas raudzes kafija. Latvij\u0101 arvien vair\u0101k cilv\u0113ku izv\u0113las “Arabica”, jo Latvij\u0101 ir zema pirktsp\u0113ja, bet klientiem ir \u013coti laba gaume. L\u012bdz\u012bgi k\u0101 v\u012bnam – cena ir objekt\u012bv\u0101kais kvalit\u0101tes r\u0101d\u012bt\u0101js. Tie cilv\u0113ki, kas ir pieradu\u0161i pie kvalitat\u012bva v\u012bna, nekad nepazemina savu kvalit\u0101tes lati\u0146u, t\u0101pat ir ar kafiju,” skaidro SIA “Innocent Cafe” \u012bpa\u0161nieks M\u0101rti\u0146\u0161 Sta\u0137is.<\/p>\n
Vi\u0146\u0161 nor\u0101da – ja Latvijas pat\u0113r\u0113t\u0101js dien\u0101 var at\u013cauties izt\u0113r\u0113t vid\u0113ji divus latus par kafiju \u0101rpus m\u0101jas, tad lab\u0101k izv\u0113l\u0113sies vienu \u013coti labu, nevis tr\u012bs sliktas. Turpret\u012b Sp\u0101nij\u0101, Portug\u0101l\u0113, Grie\u0137ij\u0101 kafiju dzer piecas un pat vair\u0101k kr\u016bz\u012btes dien\u0101 (“Espresso” kult\u016bra), t\u0101p\u0113c vi\u0146iem ir daudz vair\u0101k j\u0101dom\u0101, k\u0101 ietaup\u012bt.<\/p>\n
Ar\u012b kafijas grauzd\u0113tavas “Andrito Coffee Roastery” \u012bpa\u0161nieks Andris Petk\u0113vi\u010ds, run\u0101jot par kafijas pupi\u0146u cenu izmai\u0146\u0101m bir\u017e\u0101, nor\u0101da uz a\u010dg\u0101rn\u012bb\u0101m un to, ka “Robusta” pupi\u0146\u0101m vajadz\u0113tu b\u016bt l\u0113t\u0101k\u0101m par “Arabica” \u0161\u0137irnes pupi\u0146\u0101m. Tiesa gan, Petk\u0113vi\u010ds nedom\u0101, ka “Robusta” kafijas pupi\u0146u kult\u016bra var\u0113tu nostiprin\u0101ties Latvij\u0101.<\/p>\n
“\u0160\u0101da veida kafija neatbilst zieme\u013cvalstu nacion\u0101lajai kafijas gaumei,” uzskata “Andrito Coffee Roastery” \u012bpa\u0161nieks.<\/p>\n
Jaut\u0101ts, vai, Latvijas ekonomikai augot, ir j\u016btami palielin\u0101jies ar\u012b kafijas dz\u0113r\u0113ju skaits, Sta\u0137is atbild, ka noteikti ir augusi gan kafijas popularit\u0101te, gan piepras\u012bjums. “Main\u0101s pirc\u0113ju paradumi no klasisk\u0101s meln\u0101s kafijas, kuru l\u012bdz \u0161im dz\u0113r\u0101m vienu vai, maksimums, divas lielas kr\u016bzes dien\u0101 (un to var pagatavot m\u0101j\u0101s), uz “Espresso” b\u0101z\u0113tajiem dz\u0113rieniem – “Latte”, “Cappuccino”, kurus var baud\u012bt daudz bie\u017e\u0101k, jo ir maz\u0101ks kofe\u012bna daudzums. T\u0101pat aug piepras\u012bjums p\u0113c kvalitat\u012bvas kafijas, uzticamiem z\u012bmoliem un pareizi pagatavotas kafijas,” uzsver nozares p\u0101rst\u0101vis.<\/p>\n
Nozare.lv<\/p>\n","protected":false},"excerpt":{"rendered":"
Ekonomikas probl\u0113mu d\u0113\u013c Eirop\u0101 main\u0101s kafijas dzer\u0161anas paradumi, savuk\u0101rt Latvij\u0101 situ\u0101cija pagaid\u0101m ir stabila, raksta laikraksts “Dienas Bizness”. Ekonomikas probl\u0113mas Eirop\u0101 ir sasniegu\u0161as kafijas biznesu – [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":9280,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5502,5506],"tags":[],"class_list":["post-17154","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bez-alk-dzerieni","category-kafija"],"_links":{"self":[{"href":"https:\/\/bar.lv\/index.php?rest_route=\/wp\/v2\/posts\/17154","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bar.lv\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bar.lv\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bar.lv\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bar.lv\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=17154"}],"version-history":[{"count":3,"href":"https:\/\/bar.lv\/index.php?rest_route=\/wp\/v2\/posts\/17154\/revisions"}],"predecessor-version":[{"id":19356,"href":"https:\/\/bar.lv\/index.php?rest_route=\/wp\/v2\/posts\/17154\/revisions\/19356"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bar.lv\/index.php?rest_route=\/wp\/v2\/media\/9280"}],"wp:attachment":[{"href":"https:\/\/bar.lv\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=17154"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bar.lv\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=17154"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bar.lv\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=17154"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}